Marketing Analyst

• Conduct market research and analyse consumer insights to inform marketing strategy and campaign optimisation across Qantas Group airlines in Asia
• Evaluate campaign performance and provide actionable recommendations to improve effectiveness and ROI
• Permanent role based in our Singapore office

We’ve always been pioneers, and we’re proud to see that spirit in our people today. Our resilience has helped us through good and tough times, and it still drives us to keep pushing the challenging expectations today.

We're looking for a Marketing Analyst, Asia to join our Marketing Channels & Performance team, supporting Qantas Group airlines throughout the region. In this key role, you'll be responsible for informing strategic marketing decisions by conducting in-depth market research and analysing consumer insights, directly influencing campaign planning and optimisation to ensure our marketing efforts are data-driven and aligned with commercial objectives, and evaluating the effectiveness of our marketing campaigns and channels to identify areas for improvement.

You'll also play a vital role in maintaining and enhancing our Asia marketing dashboards, ensuring data accuracy, clarity, and accessibility for regional stakeholders. This is an excellent opportunity for a detail-oriented and analytical marketer who thrives on transforming complex data into clear, actionable strategies that drive campaign success.

You’ll have –

• Minimum 2 years’ experience in media or marketing analytics roles.
• Tertiary qualification in data science, mathematics, statistics, or a related field.
• Proficient in SQL and Excel for data extraction, analysis, and reporting.
• Experience with analytics and marketing tools such as Adobe Analytics, Google Analytics, DV360, SA360, or Adobe Campaign.
• Skilled in Power BI with the ability to visualise and interpret complex data effectively.
• Excellent PowerPoint and data visualisation skills, enabling you to present complex insights clearly and compellingly.
• Able to communicate insights clearly to non-technical audiences across diverse teams.
• Experience working in a satellite office within a large multinational organisation.
• Strong organisational skills with the ability to manage multiple priorities in a fast-paced environment.

Why Qantas?

The Qantas employee benefits program offers amazing benefits that extend well beyond travel.

• We have flexible leave options: Make use of leave and flexible working opportunities
• We love to travel: Enjoy discounted air travel within Australia and across the globe, both for you and your family and friends, as well as exclusive deals on accommodation and holidays.
• We have you covered: Medical Insurance, access to Employee Assistance Programs, Wellness initiatives and more
• We are a diverse team: Join a fun group of people that are knowledgeable, experienced and high achieving  

Qantas is an equal opportunity employer committed to providing a working environment that embraces and values diversity and inclusion. If you have any support or access requirements, we encourage you to advise us at time of application.  Your personal information will be kept confidential in compliance with relevant privacy legislation.

Be a part of something special and play your part in the Qantas story – get in touch today.

Applications close Sunday 13th July

Please note: applications will only be considered for candidates who have the right to work in Singapore without restriction or sponsorship.